Look what they're doing

These shelters get dogs off the street and into homes. Thousands a year, across many countries and multiple continents, most of it documented so we can follow their journey.

Meet the shelters
Vet-formulated
Third-party tested
Made in Netherlands
90-day happiness guarantee
12,483 — dogs thriving

Our mission

200 million

Dogs still living on the street

Donating 5% of our profit every month, and not stopping until every dog is off the street.

Nobody solves that from a head office. It gets solved by local shelters who know the streets, have the vet relationships, and have been paying for it out of their own pockets for years.

Meet everyone we fund

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Start their ninety days

Our products

We'd love to help yours too.

While we're helping the dogs still out there, we'd love to look after the one at your feet. A happy gut, easy movement, and clean teeth and breath — one daily routine.

Not sure where to start? The quiz takes two minutes.

Find their plan

Every order keeps these shelters funded.

Get 5% off your first order

Early access to every sale. Free gifts on us, sometimes. Plus invites to our events and honest updates from the rescuers you're helping fund. No spam, just the good stuff.